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Advantages:
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Book "ThinkPad: A Different Shade of Blue" |
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Date: 2014-06-21 01:49:50
Correspondent: Eugene Gorbunoff
Source: ecomstation.ru
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One more interesting book about Thinkpad and IBM OS/2.
ThinkPad: A Different Shade of Blue tells the exciting inside story
behind the creation of one of the most successful brand names in
computing. Through interviews with the ThinkPad Team and IBM
executives, and access to internal documents and memoranda,
the book provides a rare inside view into the workings of an
IBM brand team. Here is the inside scoop on the cultural and
personality differences that almost killed one of the most
significant development efforts in IBM history.
More importantly, it offers valuable lessons on what it takes to
build a world-class, enduring brand or product.
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Comments: Пользователь не авторизован
valerius 
2014-06-21 21:24:55 | .... .. ....... .....??? |
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